Guest Speaker

Are you searching for an inspiring speaker for your event? Are you looking for a speech about the state of cross-border e-commerce in Europe? Are you interested in findings from academic research about succes and failure in cross-border e-commerce? Sjoukje translates the most recent findings, both from applied research and academic research, into value for practice.

Invited presentations

Seminar: Professionaliseringsdag Commerciële Economie, Hogeschool van Amsterdam
Workshop: Klantgedrag voorspellen op basis van data
Amsterdam, January 2019

Workshop: Culture and Economic Behavior, University of Nijmegen
Oral presentation: The impact of a country’s image on consumers’ buying intentions at foreign online shops. Extending trust-based models to cross-border e-commerce.
Nijmegen, January 2019

Course: Cross-cultural research, Master in Marketing, Vrije Universiteit Amsterdam
Guest lecture: Complexity of cross-cultural research
Amsterdam, Februari 2019

Seminar: Cross-border Event
Keynote: Cross-border strategy & success
Utrecht, September 2018

Conference: European Marketing Academy (EMAC)
Title: What drives business performance of small and medium-sized enterprises in cross-border electronic commerce? A study comparing developed and emerging markets
Glasgow, May 2018

Seminar: International Days AUAS
Title: Interplay between research and curriculum. A successful example
Amsterdam, March 2018

Conference: The Global E-commerce Summit
Panel discussion: Proposal for VAT rules for cross-border e-commerce: How could it benefit online shops?
Barcelona, June 2017

Seminar: Cross-Border E-commerce
Title: The current state of cross-border e-commerce in Europe
Amsterdam, March 2017

Conference: E-Fashion
Title: The current state of cross-border e-commerce in Europe, preliminary findings
Amsterdam, August 2016

Conference: The Retail Conference
Title: The current state of cross-border e-commerce in Europe, preliminary findings
Nottingham, May 2016

Conference: General Online Research
Title: How does cultural context influence the use of information cues on websites in cross-border e-commerce?
Dresden, March 2016